HealthScape Advisors, a leading healthcare payer consulting firm, has expanded its capabilities with the launch of a Strategic Communications & Change Management offering designed to help payers strengthen reputation, effectively engage with various stakeholders, and successfully navigate pivotal moments during significant industry transformation.
“Health plans and other payers are managing uncertainty and change on multiple fronts, from financial headwinds and reputational challenges to a shifting market and tough business decisions that require major organizational changes. Communicating effectively in those moments is critical,” said Dan Delaney, Managing Partner at HealthScape. “Our Strategic Communications & Change Management offering helps payers communicate with clarity and confidence to gain the trust and alignment needed to move strategies forward.”
This new Center of Excellence addresses a growing need in the payer market for communications approaches that turn strategy into action. Many payers need support in telling their value story, understanding stakeholder sentiment, strengthening brand reputation, and building alignment and trust during significant changes in operations, processes, or leadership. HealthScape blends deep industry expertise with tailored solutions to ensure change initiatives are understood and sustained.
Senior Vice President Tiffany Jungers leads this Center of Excellence. She previously led enterprise-wide initiatives for the Blue Cross Blue Shield Association and its 33 affiliated health plans, collectively covering more than 118 million members. Jungers has extensive experience guiding organizations through change, improving member experiences, advancing health equity, and building brand trust.
Earlier in her career, Jungers developed and executed communication strategies for leading healthcare brands while leading account teams at Weber Shandwick and Padilla.
“Having spent nearly a decade supporting health plans, Tiffany knows firsthand the unique challenges payers are facing today. With a background that spans both business and communications, she’s ideally suited to help our clients harness the power of communications to advance business priorities, enhance brand reputation, and create alignment with key stakeholders,” continued Delaney.
About HealthScape Advisors
Every payer strives for better. At HealthScape Advisors, we help them achieve it. We partner with payers to deliver better member experiences, build better provider partnerships, and realize better health outcomes. We work with health plans and payers, ancillary and specialty health organizations, and healthcare investors and innovators to accelerate strategic growth; advance care quality, accessibility, and affordability; optimize operations; communicate with purpose and unlock the power of data. Our expertise across thousands of projects means we understand the landscape like no one else. When payers want meaningful results, they turn to HealthScape Advisors—the specialist who’ll help them get to better. Learn more at www.healthscape.com.